purrfectpals.org

This web site was developed to maximize the online fundraising and cat-adoption potential of this prominent cat shelter and sanctuary.

The goal was to provide a compelling visitor experience that would change with each visit despite the content on the site necessarily only being maintained on an irregular basis. The site was tightly integrated with an asp-based shelter management software suite to provide extremely detailed, completely up-to-date, and accurate information about more than 400 different cats across more than 20 distinct locations. The site also featured a self-maintaining newslettler mailing list, a comprehensive video libary, and a carefully planned giving structure.

Site Development software: Dreamweaver
Graphics: Adobe Photoshop
CMS Back-end: shelterconnection
Other Software Utilized: Adobe Acrobat, Adobe Premiere

Technologies used: HTML, asp, javascript, Google Analytics